(I-BusinessNews.Com, February 06, 2015 ) Lake Worth, Florida – Basically, Google Custom Search was created by Google to assist webmasters in featuring a search engine with content from their website. This feature is used by website visitors to assist them in finding information about your products and services throughout your website, affiliate sites, or the entire Google Network.
On October 24, 2006, Google saw a benefit to having custom search engines, so it decided to release its own version, known as the Google Custom Search Engine. While there is a free version of the Google Custom Search Engine, this version enables competitor ads to appear on your website; thus, directing them away. With the paid version, we are able to display only information about our very own website, or others that we may select.
According to Google, the custom search engine was “integrated with the scema.org standard, which enables users to create powerful and expressive topical search engines by simply specifying schema.org types in your Google Custom Search Engine definition.”
By integrating the site with scema.org, webmasters controlling niche website can command their custom search engine to display not only products and services from their site, but also any other site in Google that includes a schema.
No matter if you choose to implement this magnificent custom search engine into your website or not, is completely up to you; however, if you do go this route, we do recommend the paid version, as the goal is not to send potential customers to another website by clicking an ad from your competition.
Cannonball Advertising Firm is a full service internet marketing and web design agency in Lake Worth, Florida. They provide services to all industries across the United States, and beyond, including search engine optimization, pay per click advertising, web design, email marketing, Google product management, and much more. Their primary goal is to bring customers the latest and greatest internet marketing features, and use their proven website structure to get the maximum results for each client.
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